Category Archives: SEO Information

Heavenly SEO Practices: Site Maps

Reduced down to its simplest form, a sitemap is just a list of URLs. For something so completely basic, it’s incredible to believe how very important sitemaps can be when it comes to successful SEO. To add pages to search engine results, engines send out what is known as a ‘bot’ or a ‘spider’. This non-human bot will search the internet for pages, and whatever it finds will eventually be indexed (that is, included in a search engine results page). Yet there are literally millions of websites […]

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Controversy Lends a Helping Hand to Search Engine Optimization

It is always wonderful to hear good news. Hearing good news makes us feel good about ourselves, the people around, our dog… heck the world is a better place when we have good news. Good news might make us feel good about ourselves and the world but there is something deliciously appealing about bad news, especially if it is about someone other then ourselves. Bad news makes good news copy. Celebrities know that. I once watched an interview with a well known, highly controversial, singer/songwriter, and performer. […]

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Analyzing Website Traffic

Analyzing your web traffic statistics can be an invaluable tool for a number of different reasons. But before you can make full use of this tool, you need to understand how to interpret the data. Most web hosting companies will provide you with basic web traffic information that you then have to interpret and make pertinent use of. However, the data you receive from your host company can be overwhelming if you don’t understand how to apply it to your particular business and website. Let’s start by […]

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A Brief History of Search Engine Optimization

Search engine optimization is the art and science of making web pages attractive to internet search engines. Some interne t businesses consider search engine optimization to be the subset of search engine marketing. In the middle of the 1990s webmasters and search engine content providers started optimizing websites. At the time all the webmasters had to do was provide a URL to a search engine and a web crawler would be sent from the search engine. The web crawler would extract link from the webpage and use […]

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Three Basic Steps to Search Engine Optimization

Search engine optimization is the art and science of making web pages appear attractive to the search engines. The better optimized a website is, the higher the ranking it will receive from a search engines web crawlers, the higher its ranking the more traffic your website will have, the more traffic your website has the more profit your website will generate. The key is good internet search engine optimization. Why is having a receiving a high ranking so important to the future success of your online business? […]

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The Definition of Search Engine Optimization

Too many webpage owners feel that once they submit their page a search engine they are guaranteed success. That’s generally not the case. Simply submitting your web page to a search engine is not always enough to get any hits. Most web pages require search engine optimization to become truly successful. Search engine optimization is the art and science of making web pages attractive to the search engines. The goal of search engine optimization is to have your website ranked in the top ten internet search hits […]

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Protecting Your Search Engine Rankings

Your website’s ranking on search engines is a vital element of your overall marketing campaign, and there are ways to improve your link popularity through legitimate methods. Unfortunately, the Internet is populated by bands of dishonest webmasters seeking to improve their link popularity by faking out search engines. The good news is that search engines have figured this out, and are now on guard for “spam” pages and sites that have increased their rankings by artificial methods. When a search engines tracks down such a site, that […]

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Spamming is Not a Good SEO Technique

Perhaps very few things can illustrate competition as vividly as the Web. After all, how can one website compete with thousands of other websites just like it? If the attention span of an average Internet user is as expansive as a search engine’s listing, then there’s nothing to worry about. Unfortunately, though, that is not the case. Very likely, a person conducting a search on the Internet will probably just browse through the top 3 to 5 SERPs (search engine results pages) and stop there. Website that […]

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Newer is not Always Better When it Involves Search Engine Optimization

We live in a world where everybody wants the latest and greatest, somewhere along the way we have come to the conclusion that the newer something is the better. If we are buying a CD it has to be the latest release from the new one hit wonder, we don’t care if the song writer couldn’t tell melody from harmony or that the singer is incapable of carrying a tune, all that matters is that it’s new. Each fall hundreds of people scramble to get to car […]

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Natural Search Engine Optimization or Pay-Per-Click

The internet is literally like having the world at ones fingertips. Not only does it provide families a cheap way to stay in touch (e-mail and instant messaging), it allows students to cram for finals and write last minute papers in the middle of the night, long after the library has closed, but the internet is suddenly a way for the smallest business to break into a global market. Let’s pretend that you are the owner of a small novelty store in a small rural town in […]

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